Winter’s Raisin & Fruit Free Panettone Launch – Category Winner: Best 100% Digital Activation
We are happy to announce that our iconic Winter’s raisin-free and fruit-free panettone was recognized as winner in the category of Best 100% digital activation at the Sequoia Awards.
The Sequoia Awards are a Grupo Nutresa ceremony where outstanding projects from different brands of the entire Group are highlighted.
This achievement challenges, inspires and motivates us to continue thinking differently, building our brands, consistently developing the strategy that helps us build the best path, focused on the desires of our customers and consumers.