New Winter’s Real Granulated Chocolate! Published August 2022

Introducing Winter’s Real Granulated Chocolate! This product explores the indulgent and delicious granular powdery with a core benefit focused on quick and easy, which is valued by Target.
With this launch we are innovating in the world of chocolate drinks, creating a new experience in the category that allows us to dynamize and increase new moments of consumption.
With the slogan “Real chocolate, Delicious taste” the brand has launched a 360° campaign that includes actions on TV, public roads, digital (Facebook, Instagram, YouTube and Tik Tok), PR plan and influencers, visibility at the point of sale, promotion and sampling…We invite you to try this delicious product! Winter’s is expanding the universe of your chocolate: NEW Winter’s Real Granulated Chocolate.

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